What do small businesses have in common with large businesses? Leveraging! What does that mean? It means that many times small business owners have more influence and power in their community than larger businesses. Are we using that “power” to our best advantage? Maybe not. We go out and attend functions, charity events, business mixers and then wait for the phone to ring or the web site to increase activity. As much as we depend on technology to do all the work for us, it’s still up to us to get out and meet people. If you need more business, get out and meet more people. Leverage those connections and turn them into power. Not only for your business, but for the businesses around you.
